How To Make Your Business Social Using Facebook Connect

Your official business website is an important portal for potential and current customers. It is the gateway to all official company information but let us be honest, sometimes business sites can be a bit of a drag to view. Hardly any user interaction is implemented and to do so would be time consuming and potentially costly, unless you are using Facebook Connect.

If you do not know what Facebook Connect is, let me give you a quick run-down. Facebook Connect allows any website to take advantage of Facebook's social features, such as the ability to post items to the news feed. Facebook Connect also lets Facebook users log into Facebook Connect enabled websites with their Facebook credentials. This effectively negates the need to make a new account since nearly 250+ million people use Facebook every day.

With such great social features, Facebook Connect has proven to be a hugely popular inclusion amongst many websites. A video from Building43 helps businesses who run their own site jump on the Facebook Connect train by providing a step-by-step tutorial from one of Facebook's own developers. This video truly demonstrates how easy it is to turn your business website into a social website without re-inventing the wheel.